The right watch makes the outfit.  We picked the perfect timepiece for every ensemble (and occasion!) on your social calendar.

Each occasion had a page on Destination Kors giving context to the narrative and showcasing the MK products in the look. Integrating content and commerce our shoppers could follow a narrative and imagine themselves in the look. The same assets with eye-catching animations promoted the stories on instagram and facebook.  

We found our shoppers were craving approachable stylish MK looks for their instagram-worthy lives.  This series allowed us to expand the brand and its imagery, breaking out from the ad campaigns which often focused on shopping for the future, or unapproachable situations, providing looks and styling for occasions customers were having today. 

Role  Concept, Creative Direction and Design
Photographers  Dean Isidro, Adam Katz
With  Yulia Belozersky, Editorial / Christina Kim, Art Direction / Brenna Signe, Design and 
Ryan Jones, Anamaria Wilson, Denise Guerra / VPS

The right watch makes the outfit.  We picked the perfect timepiece for every ensemble (and occasion!) on your social calendar.

Each occasion had a page on Destination Kors giving context to the narrative and showcasing the MK products in the look. Integrating content and commerce our shoppers could follow a narrative and imagine themselves in the look. The same assets with eye-catching animations promoted the stories on instagram and facebook.  

Role Concept, Creative Direction
With Yulia Belozersky - Editorial  Christina Kim - Art Direction, Brenna Signe - Design
Ryan Jones, Anamaria Wilson, Denise Guerra / VPs
Photographers Dean Isidro, Adam Katz